Direct answer
GitHub intent data is the use of public repository activity, developer behavior, and project context to identify companies or developers that may be researching, adopting, replacing, or struggling with technical tools.
Why GitHub is different from generic intent data
Generic intent data often tracks content consumption. GitHub activity can show technical behavior: repos being created, dependencies being used, issues being opened, migrations being attempted, and communities forming around tools.
Where LeadCognition fits
LeadCognition productizes this idea by turning GitHub behavior into signal intelligence for DevTool GTM teams. Fruitful Code uses it as proof of how a technical workflow can become a focused SaaS product.